Two companies contact bizcardpro for a quote. Both want embossed business cards
One of them, NEW Purchaser, has never ordered professionally printed business cards
before. The other, EXPERIENCED purchaser, has purchased printing many times.

NEW Purchaser created the business card of their dreams in a software program,
added all the embellishments, and then wants to make the purchase. Budget is $100

NEW Purchaser now shops for the cheapest price, and with all the hype, and so-called
FREE business cards available online, they think their budget is realistic.
NEW Purchaser doesn't, "get it" that there is REAL WORK, REAL MATERIALS,
REAL PEOPLE, REAL MAN HOURS involved in printing their cards. So, NEW Purchaser
asks, "What can I do to get the cost down? What is bizcardpro willing to do
for me to get my order? How much of a discount can bizcardpro give me?"

This is instead of asking, "What option should I drop from my project so that
there is less cost, time, and materials involved in printing my business cards?"

EXPERIENCED purchaser, on the other hand, has, over the years, slowly added all of the
embellishments one by one, because their business is established, and they can now
budget enough money to make an informed and reasonable purchase of business cards
that are priced correctly. Budget is $1000. Bizcardpro will be able to use their
experience to save many $$ for this client, allowing him to purchase many sets of
business cards and still stay within his budget.

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Any questions: e-mail: info@bizcardpro.com 1240 W. Sims Way, #147, Port Townsend, WA 98368 Toll Free, 24 hour Phone: 1-877-376-4630 Visa * MasterCard * AMEX * Discover